Lemon Law Marketing

One firm per market.
Yours, if it's open.

We do nothing but lemon law, and we take one firm in each market. The cases we sign there are only ever yours.

FILE 01 · THE SEARCHES YOUR NEXT CLIENTS ARE MAKING

Why lemon law only

Most agencies treat lemon law as a footnote. We built the whole business around it.

Lemon law is a strange market. The consumer starts angry at a dealer, searches for why the car keeps breaking down, and only then learns the word “lemon.” The qualifying asset is a repair order, not a police report. And the headline that converts, the manufacturer pays your fee, is a statute, not a slogan.

An agency that also does divorces and dental implants will never build for that journey. We did: sites, tools, ads and intake, for lemon law and nothing else.

Read the Manifesto
Capability
Generalist agency
Lemon Law Marketing
Who they build for
Any law firm with a budget
Lemon law firms. Nothing else
The qualifying asset
Treats it like any PI lead
Repair orders, asked for first
The headline that converts
“Free consultation”
“The manufacturer pays the fee”
Consumer tools
A contact form and a prayer
Eligibility, buyback math, doc checklist
Intake
Forwards you a spreadsheet
Signs the retainer for you, 24/7/365
Reporting
Clicks and impressions
Signed cases
Your market
Serves your competitors too
One firm per market. Yours

How it works

From a broken car to a signed retainer. Four stages.

Most agencies sell you stage one and call it a day. We run the whole pipeline, and it only ends one way.

  1. Stage 01 · Traffic

    We bring lemon-law intent in your market

    Search rankings, Google Ads, Local Services Ads and Meta, aimed at the exact moment a frustrated owner realizes the car is a lemon, not at generic legal keywords.

  2. Stage 02 · Conversion

    Tools and pages built for this client

    Eligibility checks, buyback calculators and documentation checklists turn a skeptic into a qualified prospect before they ever talk to anyone.

  3. Stage 03 · Intake

    Live specialists answer and qualify, 24/7/365

    Year, mileage, repair orders, warranty status, state: the right questions in the right order. Qualified callers get signed on the spot.

  4. Stage 04 · Signed case

    A signed retainer lands in your inbox

    Not a lead list. Not a spreadsheet. A signed lemon law case, ready to work, in your market. Because your market is yours alone.

    Signed

Channels

Every channel. One verdict: signed cases.

We run search, paid, conversion, intake and reporting as one system in your market. Each is measured by the same number: retainers signed.

Exhibit · Search

is my car a lemon

AI answer

If the defect first appeared under warranty and the dealer couldn't fix it after repeated attempts, your vehicle may qualify as a lemon. Your firm handles these cases in your market, and the manufacturer pays the fee.

Your Firm | Lemon Law Attorneys

yourmarket.example

Check eligibility in six questions. No upfront cost: the manufacturer pays the attorney fee.

We rank your market's pages for the searches lemon law clients actually make, and structure them so AI answers cite you too.

Signed

Case study

Los Angeles–area lemon law & personal injury firm

Dozens of signed lemon law cases. One firm. One market.

Search, paid, conversion and intake as one system, in one of the most competitive legal markets in the country. Every month the output is the same: signed cases.*

18+ yrs
generating signed cases for plaintiff law firms
10+ yrs
of lemon law marketing for some of the largest firms in the country
20–75signed cases per month
signed cases in the best month
ROAS, month after month

Domain fluency

We speak Song-Beverly. And every state's lemon law.

You can't market what you can't explain. Our ads, pages and intake scripts are written by people who know the statutes, which is why they convert the clients other agencies miss.

§1793.2(d)(2)(C) · THE MILEAGE OFFSET, LIVE

$52,000
9,000 mi
$52,000 × (9,000 mi ÷ 120,000 ) = −$3,900manufacturer deducts the offset → refund before fees ≈ $48,100

Illustrative, not legal advice.

Full buyback calculator
  1. Fee shifting is the headlineCA · §1794(d)

    Under California's Song-Beverly Act, a prevailing buyer recovers attorney fees and costs from the manufacturer. “You pay nothing out of pocket” is the strongest message in this market, and it drives the case economics.

  2. The presumption, by heartCA · §1793.22

    California's presumption: within 18 months or 18,000 miles, 2 attempts for a serious-safety defect, 4 for the same defect, or 30+ days out of service. Vehicles outside it can still qualify, and our intake knows the difference.

  3. Nationwide, state by state15 U.S.C. §2301

    Magnuson-Moss covers the country and every state has a lemon law, but thresholds, timelines and remedies differ. Intake asks the qualifying questions for the caller's state, not a generic script.

Working together

Straight terms. No agency theater.

  1. Your market is yours

    One lemon law firm per market. That is the whole model. When you claim yours, no competitor gets our traffic, our tools or our intake in it.

  2. You own your data

    Your ad accounts, your analytics, your lead data. Everything is built in accounts you control, so what you pay for stays yours.

  3. Scope built around your firm

    No fixed packages and no shelf-ware. Scope and pricing are tailored to your market, your capacity and where your cases actually come from.

  4. xCheck Your Market

FAQ

Questions managing partners actually ask.

Anything else, email [email protected]. A person answers.

Exactly that. We take one lemon law firm in each metro. Once a market is claimed, we run no competing campaigns there: your traffic, your tools, your intake. If your market is taken, you can join the waitlist and we’ll tell you if it opens.

One firm per market

When a market is claimed, it stays claimed.

Check yours, or email [email protected] and a person answers mon–thu 9:30a–5p, fri 9:30a–3p (pacific).